Facebook has always been using MySQL databases ever since its genesis. Most people are curious about the optimisation process that allows the social networking site to support data from over two billion users and yet run smoothly without any snags. In fact, when people talk about scalable databases, the mention of Facebook is almost mandatory. There have been no bigger success stories in the niche of database management and growth in the recent times for sure.

In the days before social media, a professional's sphere of influence was limited to the individuals they personally knew and interacted with. Now, anyone can develop a finely tuned personal brand and become a respected industry influencer, often with a large following of people they've never met.  Of course, this doesn't happen overnight; establishing credibility and growing an audience takes time and consistent effort. But if you have a unique voice and valuable contributions to make, you can join the growing ranks of thought leaders in your field.

Individuals can market themselves just the same as companies. All that is needed is a strong personal brand. In this article we’ll see the components of a personal brand, talk about personal brand building step by step, and view how one can maintain his or her positive brand.